Jackie Goldberg Releases Campaign Ad “Experience Matters”


LOS ANGELES – With one week to go until the Mar. 5 election for LAUSD Board of Education District 5, Jackie Goldberg released the campaign ad: “Experience Matters.” The ad will be distributed widely on the internet.

Closed captioning is available in English and Spanish.

In the ad, Jackie talks about her lifelong commitment to public education that began when she was a child, sitting in the back of her mother’s classroom. “It’s why I decided to be a teacher, because she was a remarkable teacher,” Jackie says of her mother.

Jackie also details how protecting and improving public education has been a cornerstone of her accomplishments representing areas of Board District 5 for more than 20 years. A teacher and former member of the LAUSD Board, L.A. City Council, and State Assembly, Jackie Goldberg has more than 35 years of experience as a champion for students and public schools. She plans to use her experience to hit the ground running, champion educational equity, and give a voice to District 5’s underrepresented communities.

“Democracy survives…where there is free, quality public education for all students, not just the elite,” Jackie states in the ad. “There’s no excuse for us having underfunded schools.”

Jackie Goldberg has been endorsed by a long list of recognized leaders in education and the community including State Superintendent of Instruction Tony Thurmond, California State Controller Betty Yee, U.S. Rep Karen Bass, LAUSD Board Members Dr. George McKenna III and Scott Schmerelson, State Sens. Maria Elena Durazo and Holly Mitchell, Senate President Pro Tem Toni Atkins, Supervisors Sheila Kuehl and Hilda Solis, District 5 parents, and educators and their union, UTLA.

About Jackie Goldberg:

Jackie Goldberg is running to become LAUSD Board Member for District 5 which includes Los Feliz, Eagle Rock, Highland Park, Hermon, Elysian Heights, Echo Park, Silver Lake, Mt. Washington, El Sereno, South Gate, Bell, Cudahy, Maywood and Huntington Park. After serving as a teacher in Compton for more than 15 years, she won a seat on the LAUSD Board, serving as President of the Board from 1989-1991. In 1994, she co-founded the L.A.C.E.R Afterschool Programs, which now serves more than 4000 middle school and high school students. She also served on L.A. City Council, where she authored the original “Living Wage” in L.A., and the California State Assembly, where she authored landmark LGBT legislation and two bonds that helped build new LAUSD schools to end overcrowding. Following her time in public office, Jackie won a million dollar federal grant to ensure that all middle school teachers in Compton had California teaching credentials and the skills to narrow the achievement gap. A lifelong champion for equity and education, Jackie currently chairs a Management/Labor workgroup for Mayor Eric Garcetti that has helped hire and prepare more than 400 disadvantaged Angelenos for full-time, benefited and permanent entry-level City jobs.